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12 min

How-toProducts
Gearing up Cosmetics & Beauty for the Post-COVID era

Self-care Sundays What’s ahead for the beauty and cosmetics industry? The COVID pandemic forced beauty shops around the world to close—and stay closed. Despite these salon closures and the pandemic also forcing people to self-isolate and stay home, consumers still have that human need to look good, because looking good makes us feel good.  So […]

27 Apr 2020

9 min

How-toProducts
Triggered web push notifications and higher conversions

Get to know triggered web push notifications closer and discover top strategies that will help you achieve higher conversions.

27 Apr 2020

7 min

How-to
Home & furniture: 6 strategies to engage and build brand loyalty

How Home & Furniture brands can strengthen their online presence now and build brand loyalty to get their brand ready for the post-Corona era. Read on.

22 Apr 2020

9 min

Special Days
Mother’s Day: Help your customers show their love

Get your brand ready for Mother’s Day— the third-largest retail holiday. Create powerful and engaging customer journeys with these 5 useful tips.

21 Apr 2020

16 min

How-to
From Fashion to masks and sanitizers—What’s next?

The fashion industry is facing unexpected challenges and unexplored opportunities. Seeing a drop in revenue and demand, how can fashion marketers tackle recent challenges and prepare for the post-COVID era?

16 Apr 2020

1 min

How-toSpecial Days
Back to School marketing eBook

Deloitte Back to School survey, 2018 estimates the B2S spending to touch $27.6 Billion in the US. Online search volumes globally will be 10% higher during this time, as reported by Google. Mobile searches for Back to School products are estimated to be 20X higher than before. Back to School season is a tremendous opportunity […]

6 Apr 2021

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16 min

How-to
10 engagement & revenue boosting ideas for OTT businesses

Learn more on how OTT video streaming marketers can continue their growth and revenue post COVID-19.

15 Nov 2022

14 min

How-to
What’s next for online learning & education?

The COVID-19 induced a disruption that has placed online education and e-learning into the spotlight almost overnight. Until now, online education always remained in the back seat as an alternative to traditional, offline education. Even the most technologically forward-looking institutions and companies used a mixed approach of complementing offline learning with online re-learning. The temporary […]

14 Apr 2020

13 min

Special Days
Navigating Ramadan 2020 during COVID

Are you used to the yearly Ramadan rituals? Well, this year things may slightly change for marketers. Get your brand ready for Ramadan with 10 proven marketing strategies.

2 Feb 2022

10 min

How-to
Telcos during and post COVID-19

Top strategies for telco marketers to deliver personalized journeys for anonymous browsers and logged in subscribers.

9 Apr 2020

12 min

How-to
Rethinking healthcare digital transformation amid COVID-19

As healthcare organizations are forced to rethink how they can extend their digital capabilities amid COVID-19, healthcare marketers need to focus on improving patient experiences across digital channels.

8 Apr 2020

10 min

How-to
Online food & delivery during crisis

Learn more on how online food and delivery marketers can deliver helpful customer experiences during COVID-19 and build brand loyalty.

7 Apr 2020

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