Explore with categories

10 min

How-to
The rise of hybrid recommendation engines

Today, Netflix is considered as one of the world’s most extensive video streaming services and for its in-house shows like House of Cards, Altered Carbon, Fuller House and more. Unlike search, advertisements and social media; recommendation engines seek user preferences, their actions and monitor user journeys to provide the end-user with the most relevant results. […]

14 May 2018

6 min

Products
CX challenges and what AI fixes in marketing

Deep dive into how AI-backed marketing technologies can help digital agencies overcome CX challenges In today’s fast-changing marketing world, digital agencies need to be more data-driven than ever. Clients are obsessed with results, they’re constantly craving for higher ROI and Return on Ad Spend (ROAS). That’s where technology comes into place, helping agencies deliver real-time […]

16 May 2018

1 min

How-to
5 go sky-high personalization ideas for airlines

The latest volume in our 5o5 eBook Series, with best personalization practices for the Airline Industry Did you know that the Airline Industry was the first vertical to incorporate digital personalization strategies to boost sales and overcome a huge crisis? Few industries have faced deeper changes and embraced technology with such enthusiasm such as the […]

19 May 2018

3 min

Products
Rich push notifications to boost mobile engagement

Discover dynamic push notifications to boost conversions and drive immediate actions With a robust increase in mobile usage, the mobile ecosystem evolves and adapts synchronously. The launch of rich push notifications for iOS10 has been a huge leap in the way marketers engage with audiences. Rich push notifications have brought advantages for both marketers and […]

3 Jan 2017

4 min

News & Events
GDPR is here. Is your business ready?

See the latest updates on our GDPR compliance journey before the Big Day. Have you lost your count on how many GDPR emails you’ve received in the past weeks? Great! Cause we have, too. That’s because businesses and marketers are now running against the clock to make sure their organizations are becoming GDPR compliant. The new General […]

24 May 2018

8 min

How-toNews & Events
Growing your email subscriber list after GDPR

We also loved the Star Wars opening crawl meme that went viral on Twitter. It’s a law, we should be serious about it, and we are, but when in a fix, a small hearty humor can be just that little bit of inspiration you’d be looking forward to. Now coming to the point. General Data Protection Regulation […]

31 May 2018

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6 min

Products
Context, relevance, and real-time interaction management

“Technology now enables brands to extract maximum value from each customer interaction. The interaction between the brand and the customer happens in real-time. With our new real-time interaction management product, category managers and digital marketers will be able to access in depth product and banner analytics at a glance and take immediate action to maximize […]

19 Jun 2018

3 min

News & Events
3 CEO insights from SaaStr Europa 2018

We asked our CEO and Co-Founder, Hande Cilingir, to share with us her top 3 insights from SaaStr Europa 2018.

29 Jun 2018

1 min

How-to
Converting Conversations Vol 1: Channels guide for marketers

In the 1950’s, Elvis Presley endorsed his new record with a message on its cover that read “50.000.000 Elvis fans can’t be wrong”. And we add: Elvis can’t be wrong! Social proof is powerful, but no novelty, so how can you revamp it?  In Volume 1 of our new eBook series, Converting Conversations: The Ultimate Channels Guide for Digital Marketers, […]

24 Jul 2018

2 min

News & Events
Top insights from RISE, the biggest tech event in Asia

Our Co-Founder and CEO, Hande Cilingir, shares her top insights from the biggest tech event in Asia, RISE Monster.

31 Jul 2018

1 min

How-to
On-demand webinar: Unlocking digital growth

A prelude to our much-anticipated report “Unlocking digital growth: The best insights and trends for digital marketers across the globe”, this webinar is a feast for the hungry-data eyes. Insider One’s Growth Manager Consultant, Oguz Ozen, takes us through a fun and insightful conversation, revealing the best insights and top-tips for global and regional digital trends. Don’t […]

3 Aug 2018

1 min

How-toSpecial Days
Your guide to a long-lasting Black Friday

According to Insider One’s data, in 2017, Black Friday saw 81% increase in on-site visits across the globe, with 106.27% increase in sessions only on mobile web. With the promise of yet another frenetic shopping season, we decided to put together a collection of 12 unique best practices that will help brands overcome the biggest […]

17 Aug 2018

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