Join us to discover how HP achieved an 11.64% conversion rate by personalizing journeys for anonymous visitors and driving engagement with targeted web push notifications!

4 Years of Digital Empowerment In a Glance!

Wednesday, October 15 | 1:00 PM London | 4:00 PM Gulf Standard Time
5 additional time options are in the form on the right - please select your slot.

Insider has been powering HP since 2021 to transform digital customer journeys with data-driven personalization. By leveraging Architect, anonymous visitor re-engagement, and personalized push notifications, HP successfully achieved an 11.64% conversion rate, improved targeting precision, and boosted overall engagement across its online store.

Join the Masterclass

Meet The Speaker

Anna Taeschner, Consumer Electronics - Global Digital Growth Director 

In this exclusive masterclass with HP and Insider, we dive into the strategies HP used to:

  • Retarget anonymous users with personalized offers and coupon codes

  • Increase conversions through behavior-based push notifications

  • Deliver product recommendations powered by customer data insights

  • Enhance the online experience for first-time and returning visitors

  • Improve ROAS with AI-driven personalization at scale

Join us in this exclusive chat with Anna Taeschner (Consumer Electronics – Global Digital Growth Director) for an inside view on HP’s customer experience strategy.

Anna Taeschner
Consumer Electronics - Global Digital Growth Director 
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Insider × HP | Boosting personalization in consumer electronics

Insider × HP | Boosting personalization in consumer electronics

By using Insider’s Architect and Web Suite, HP re-engaged anonymous users with personalized offers and delivered tailored recommendations. The result: a 11.64% conversion rate, improved engagement, and stronger ROI on digital campaigns.

Read the success story

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We’ve been working with Insider in the consumer electronics space, and the results have been impressive. What we appreciate the most is how seamlessly the platform integrates with our existing tech stack and how intuitive the user interface is. Their AI-driven segmentation and personalization capabilities have significantly improved our customer engagement and conversion rates. The Insider team is also highly responsive and proactive, always offering strategic recommendations that align with our goals.

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Personalization

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Marketing Director

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