Author

Hi, I'm Muharrem Derinkok

Co-Founder & Chief Product Officer at Insider One

Muharrem is a visionary entrepreneur and Co-Founder of Insider One. With over a decade of experience in the SaaS and digital marketing space, he has played a key role in scaling the company from an early-stage startup into a global unicorn. He leads product strategy, UX/UI design, innovation, and global product–market fit, driving sustainable growth through customer-centric technology and data-driven decision-making.

Connect with me

Keep reading

12 min.

Products
App Frames inline content channel | Insider One

App Frames: the marketer-owned inline app content channel in Insider One Most app-first brands still treat embedded app content as code, not as a channel. That’s why every new banner, countdown, or coupon strip inside the app turns into an engineering request, a release cycle, and a delay for marketing. Marketers have owned email, SMS, […]

28 Sep 2026

5 min.

Products
RCS messaging for rich, personalized engagement

What is RCS Messaging? It is the next generation of SMS with features like rich media, file sharing, read receipts, encryption and more. Here’s everything you need to know.

3 Sep 2026

5 min.

Products
Meet Insight Agent: analytics you can talk to

Every marketing team has the same bottleneck. A question comes up mid-meeting – how did last month’s email campaign really perform? – and the answer lives three clicks and one export away, if you’re lucky. More often, it lives with an analyst who’s already got a queue. That gap between having a question and getting […]

23 Jul 2026

See more from Muharrem Derinkok