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Uplift México reúne a líderes de la industria para explorar las tendencias, ideas y experiencias reales que están definiendo la próxima era del Customer Engagement.
Una mañana para descubrir cómo la IA, los datos y nuevas formas de engagement están transformando la manera en que las marcas conectan con sus clientes.
Miércoles, 23 Septiembre, 9:00am, Moliere 310, Polanco, Terraza La Galería
Evolucionar hacia un modelo donde la IA ayuda a decidir, actuar y optimizar cada interacción de forma continua.
Cómo conectar tus datos para convertirlos en experiencias más inteligentes, relevantes y personalizadas.
Historias reales, aprendizajes y resultados de marcas que dejaron atrás plataformas tradicionales.
Cómo convertir cada señal del cliente en una oportunidad para aprender, optimizar y actuar en tiempo real.
Cómo conectar WhatsApp, email, push, in-app y más para crear experiencias consistentes en cada punto de contacto.
Las capacidades y decisiones que definirán a los líderes de Customer Experience en la nueva era de la IA.
“La sesión de Carlos y Alejandro hizo que todo el día valiera la pena. Fue una conversación abierta, honesta y con un nivel de liderazgo difícil de encontrar en otros espacios. Llegué buscando ideas prácticas para llevar a mi equipo y terminé llevándome mucho más que eso.”
★★★★★
Carolina Saavedra
“Quería entender qué están haciendo realmente las organizaciones líderes de la industria: nuevas tecnologías, iniciativas de marketing reales, no solo teoría. Uplift cumplió exactamente con eso. La conversación con Meta fue uno de los grandes momentos del día. Es poco común encontrar ese nivel de transparencia en una marca de esa escala.”
★★★★★
Brenda Ochoa
“Mi objetivo al asistir era construir alianzas reales y conectar con otros líderes de la industria retail, y eso fue exactamente lo que ocurrió. El formato generó conversaciones genuinas, no solo intercambio de contactos. La sesión sobre automatización con chatbots y RCS también fue uno de los highlights, con ideas directamente aplicables a los proyectos en los que estamos trabajando hoy.”
★★★★☆
Raquel Velasquez
“La experiencia del evento fue excelente de principio a fin. El contenido sobre el uso de datos fue especialmente relevante: seguimos recopilando mucha información que aún no estamos activando de forma efectiva. Me llevo una perspectiva mucho más clara sobre rentabilidad, benchmarks de Customer Experience y cómo impulsar el crecimiento de ingresos a partir de aquí. Felicitaciones al equipo.”
★★★★★
Oscar Parra
Regional VP NoLA & Customer Success LATAM
Más de 12 años de experiencia en negocios digitales, tecnología y e-commerce.
CEO & Co-fundador
10 años construyendo la voz oficial del e-commerce en México y la arquitectura institucional que conecta al comercio electrónico mexicano .
Digital & Electronic Channels Director
Más de 15 años liderando estrategia digital, transformación e innovación en telecomunicaciones, banca y retail.
Head of GTM & Partner development
Especialista en estrategia go-to-market, brand engagement y gestión de partners para RCS Business Messaging (RBM) en México.
Head of Sales, LATAM
15+ años en tecnología, marketing digital y negocios en LATAM. Gaming de Meta en la región, con trayectoria en P&G, TikTok y compañías digitales.
eCommerce Business Lead
Especialista en eCommerce, implementaciones B2B y B2C.
Owned Media Director
Especialista en Customer Experience, CRM y Lifecycle Management, experiencia en eCommerce y fintech en LATAM.
Strategic Partner Manager
Más de 10 años en tecnología y alianzas estratégicas en LATAM, hoy al frente del go-to-market de RCS Business Messaging (RBM) en México.
Llega, conecta y disfruta de un desayuno ligero mientras haces networking con otros líderes de la industria.
Una mirada a las tendencias que están transformando el marketing y el customer engagement en México
Las tendencias y comportamientos que están transformando el eCommerce y redefiniendo las expectativas de los consumidores mexicanos.
Líderes de marcas referentes comparten aprendizajes, retos y estrategias para crear experiencias más relevantes y conectadas.
Live demo: descubre cómo armar una audiencia, lanzar un journey con IA y medir su impacto.
Cómo medir el rendimiento creativo cuando la IA hace que producir contenido sea más rápido y económico.
Un espacio para recargar energía, conversar y conectar con otros líderes de la industria.
Cómo unificar canales, datos y experiencia para crear compras más fluidas y sin fricciones.
Cómo activar WhatsApp y RCS a escala para convertir cada mensaje en una interacción medible y rentable.
Conversaciones en grupos pequeños para intercambiar perspectivas, aprendizajes y retos mientras disfrutas de brunch y mimosas.
Uplift Mexico 2026 llega a Galería Moliere, un espacio contemporáneo en Polanco diseñado para reunir ideas, conversaciones y conexiones de alto nivel. Un entorno íntimo y sofisticado para compartir perspectivas con líderes de Marketing, Digital y Customer Experience y dar forma, juntos, a lo que viene.
Moliere 310, Terraza La Galería. Av Moliere 310, Polanco, Polanco II Secc, Miguel Hidalgo, 11530 Ciudad de México, CDMX
Chief Marketing Officers & VPs de Marketing
Heads of Digital y Marketing Digital
Líderes de CRM, Lifecycle y Retención
Heads of Growth y Performance Marketing
Líderes de eCommerce y Digital Commerce
Heads of Customer Engagement & Experience
Líderes de Personalización, Customer Data & Analytics
Líderes de Mobile & App Marketing
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