The Ultimate WhatsApp Playbook for Business:
Transforming the Customer Journey & Experience with Insider x Meta


Date: Thursday, November 21, 2024
Time: 15:00 - 18:00 PM
Venue: Meta Indonesia office

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Speakers

Kireina Gita Gardini
Customer Excellent & CRM Lead
Kireina Gita Gardini
Customer Excellent & CRM Lead
Zidni Kadir
Head Of Subscription Growth
Zidni Kadir
Head Of Subscription Growth
Herianto Iskandar
Head of Business Messaging Specialist
Herianto Iskandar
Head of Business Messaging Specialist
Harris Naga Putra
Country Growth Director
Harris Naga Putra
Country Growth Director
Jack Nguyen
VP of Growth, SEA
Jack Nguyen
VP of Growth, SEA
Kireina Gita Gardini
Customer Excellent & CRM Lead
Kireina Gita Gardini
Customer Excellent & CRM Lead
Zidni Kadir
Head Of Subscription Growth
Zidni Kadir
Head Of Subscription Growth
Herianto Iskandar
Head of Business Messaging Specialist
Herianto Iskandar
Head of Business Messaging Specialist
Harris Naga Putra
Country Growth Director
Harris Naga Putra
Country Growth Director
Jack Nguyen
VP of Growth, SEA
Jack Nguyen
VP of Growth, SEA
Kireina Gita Gardini
Customer Excellent & CRM Lead
Zidni Kadir
Head Of Subscription Growth
Herianto Iskandar
Head of Business Messaging Specialist
Harris Naga Putra
Country Growth Director
Jack Nguyen
VP of Growth, SEA
15:00 - 16:00
Welcome Guest. Networking.

Connect with top-level executives and industry leaders, exchange insights, and build meaningful partnerships.

16:05 - 16:20
Opening Remarks by META

META’s H2 Roadmap: Insights into META’s upcoming innovations and features for WhatsApp Business.

16:20 - 16:35
Insider Keynote: Why Change?

Speaker: Insider, Harris Naga Putra - Country Growth Director

- Why Change is Crucial: How businesses can benefit from embracing WhatsApp, CDP, and chatbots to elevate their customer experience.
- Combined Solutions: How Insider and META are collaborating to provide a seamless, data-driven customer experience.

16:35 - 17:05
Panel Discussion

Topic: Transforming Customer Engagement with Data & Technology


- WhatsApp for Business: How top brands use WhatsApp to enhance real-time customer communication and increase conversions.

- CDP & Data-Driven Decisions: Insights into how companies leverage CDP to create personalized customer journeys and boost engagement.

- Case Studies: Real-world examples from brands like Somethinc, Kompas.id, and Taman Safari on how they transformed their customer experiences.

17:05 - 17:25
Breakout Room 1: Chatbot & Flow E-commerce

Speaker: Somethinc, Kireina Gita Gardini - Customer Excellent & CRM Lead

- Chatbot Integration: Practical examples of how Somethinc uses chatbot technology to automate and optimize their customer support.

- E-commerce Optimization: Streamlining the e-commerce journey using AI-driven chatbots to enhance the customer experience and increase sales.

- WhatsApp Automation: Combining WhatsApp and chatbot solutions to manage high-volume customer interactions more efficiently.

- Case Studies, do & don't

17:05 - 17:25
Breakout Room 2: CDP, Empowered WA, Remarketing

Speaker: Kompas.id, Zidni Kadir - Head of Subscription Growth

- CDP Overview: How Kompas.id uses CDP to centralize customer data and create actionable insights for targeted campaigns.

- Empowered WhatsApp: Driving higher engagement and conversion rates by integrating WhatsApp into the customer journey for personalized communication.

- Remarketing Strategy: Techniques for leveraging CDP data and WhatsApp to create highly personalized remarketing campaigns, driving customer retention

- Case Studies, do & don't

17:30 - 19:30
Ending & Networking

META Indonesia Office

Capital Place building, 49th Floor

OPEN MAP
Who Should Attend
  • CEOs, Leaders, and Department Heads are interested in digital transformation, change management, and the latest trends.
  • Business owners and entrepreneurs seeking insights on how to scale their companies and reach new customers
  • Customer Experience Experts are eager to explore how data can be utilized to enhance CX.
  • Professionals in the data and analytics space looking to understand how to use customer data to drive business growth

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