INVITE-ONLY event

Growth Hacks in Action: Mastering the Digital Customer Journey

🗓️ Thursday, 9 OCTOBER 2025 
🕖 5:00 – 8:00 PM 
📍 Alchemy Restaurant, 175 Eagle Street, Brisbane City

 

Buckle up for an unfiltered conversation where top digital leaders spill the tea on what didn’t work—and how they turned chaos into opportunity. From Black Friday website crashes to pricing snafus, cart abandonment headaches, and omnichannel overload, this session dives into the messy middle of the customer journey and the smart, scalable fixes that delivered real growth. No fluff—just hard-won lessons, growth hacks, and what’s actually moving the needle in eCommerce today.

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Seats are limited and reserved in advance, so please RSVP only if you’re certain you can attend.

Venue: Alchemy Restaurant, Brisbane

Alchemy Restaurant and Bar is a unique Australian dining experience. Located in a stunning position on the Brisbane River, the venue has an atmosphere of relaxed elegance inspired by the exquisite cuisine and spectacular views.

 

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Speakers

Nicola Clement
C-Suite Executive & Board Advisor
Nicola Clement
C-Suite Executive & Board Advisor

Nicola Clement is a C-Suite Executive and Board Advisor, ranked #3 in the Top 50 eCommerce Leaders 2025. With 22+ years’ experience across retail, technology, and digital transformation, she has led multi-million-dollar P&Ls, 70+ website launches, and teams delivering world-class customer experiences. An Executive MBA graduate from Oxford’s Saïd Business School, Nicola is passionate about coaching the next generation of retail leaders, eCommerce profitability, and driving business transformation through innovation and data-led strategies.

Andrew Goldstein
Customer Loyalty & CRM Strategist
Andrew Goldstein
Customer Loyalty & CRM Strategist

Andrew Goldstein is a seasoned Customer Loyalty and CRM Strategist with 21+ years’ experience across retail, banking, travel, insurance, and gaming. Formerly at THE ICONIC, MYER, and Priceline, he has led loyalty programs, CRM strategies, and customer engagement initiatives that drive growth and retention. Based in Sydney, Andrew now consults and advises businesses on loyalty, personalisation, and data-driven customer strategies, combining deep industry knowledge with a pragmatic, results-focused approach.

Heather Earl
Head of eCommerce
Heather Earl
Head of eCommerce

Heather Earl is Head of Ecommerce at Nutrition Warehouse Group and a Top 50 People in Ecommerce 2025 honoree. With extensive experience leading eCommerce and marketing strategies across retail, health, and lifestyle brands, she specialises in optimisation, sales forecasting, and digital growth. Heather is recognised for driving impactful online experiences, scaling performance, and mentoring teams to deliver measurable business results.

Cal Wilson
Founder & CEO
Cal Wilson
Founder & CEO
David Solomons
Panel Moderator, ANZ Growth Solutions Lead
David Solomons
Panel Moderator, ANZ Growth Solutions Lead

David Solomons is the ANZ Growth Solutions Lead at Insider, with deep expertise in helping startups, scaleups, and enterprise organisations simplify processes and maximise technology adoption. Passionate about omni-channel strategy, business transformation, and SaaS solutions, he excels at turning complex challenges into practical, high-impact outcomes. Known as an energetic leader and advocate for innovation, David thrives on mentoring teams and driving growth through smarter, people-focused solutions.

Nicola Clement
C-Suite Executive & Board Advisor
Nicola Clement
C-Suite Executive & Board Advisor

Nicola Clement is a C-Suite Executive and Board Advisor, ranked #3 in the Top 50 eCommerce Leaders 2025. With 22+ years’ experience across retail, technology, and digital transformation, she has led multi-million-dollar P&Ls, 70+ website launches, and teams delivering world-class customer experiences. An Executive MBA graduate from Oxford’s Saïd Business School, Nicola is passionate about coaching the next generation of retail leaders, eCommerce profitability, and driving business transformation through innovation and data-led strategies.

Andrew Goldstein
Customer Loyalty & CRM Strategist
Andrew Goldstein
Customer Loyalty & CRM Strategist

Andrew Goldstein is a seasoned Customer Loyalty and CRM Strategist with 21+ years’ experience across retail, banking, travel, insurance, and gaming. Formerly at THE ICONIC, MYER, and Priceline, he has led loyalty programs, CRM strategies, and customer engagement initiatives that drive growth and retention. Based in Sydney, Andrew now consults and advises businesses on loyalty, personalisation, and data-driven customer strategies, combining deep industry knowledge with a pragmatic, results-focused approach.

Heather Earl
Head of eCommerce
Heather Earl
Head of eCommerce

Heather Earl is Head of Ecommerce at Nutrition Warehouse Group and a Top 50 People in Ecommerce 2025 honoree. With extensive experience leading eCommerce and marketing strategies across retail, health, and lifestyle brands, she specialises in optimisation, sales forecasting, and digital growth. Heather is recognised for driving impactful online experiences, scaling performance, and mentoring teams to deliver measurable business results.

Cal Wilson
Founder & CEO
Cal Wilson
Founder & CEO
David Solomons
Panel Moderator, ANZ Growth Solutions Lead
David Solomons
Panel Moderator, ANZ Growth Solutions Lead

David Solomons is the ANZ Growth Solutions Lead at Insider, with deep expertise in helping startups, scaleups, and enterprise organisations simplify processes and maximise technology adoption. Passionate about omni-channel strategy, business transformation, and SaaS solutions, he excels at turning complex challenges into practical, high-impact outcomes. Known as an energetic leader and advocate for innovation, David thrives on mentoring teams and driving growth through smarter, people-focused solutions.

Nicola Clement
C-Suite Executive & Board Advisor
Andrew Goldstein
Customer Loyalty & CRM Strategist
Heather Earl
Head of eCommerce
Cal Wilson
Founder & CEO
David Solomons
Panel Moderator, ANZ Growth Solutions Lead
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Event Agenda
5:00 PM
Welcome & Networking

 

  • Arrival drinks and canapés
  • Meet fellow industry professionals
  • Informal networking with Insider, Insightech teams
5:30 PM
Panel Discussion

“From Oops to Aha!” —A behind-the-scenes look at how top retailers turned messy missteps—think Black Friday chaos, site crashes, pricing misfires—into growth wins by mastering the customer journey across search, insights, and experience.

6:00 PM
Interactive Connection Q&A
  • Audience engagement exploring the intersection of data and humanity
  • Practical applications for creating lasting customer relationships
6:00 PM
3-course Dinner & Continued Conversations
  • Chef's selected 3-course menu
  • Family-style dining fostering authentic connections around our signature long table
8:00 PM
Closing Drinks
Join the waitlist

What is Growth Hacks Series?

The Growth Hacks Series is a premium event series designed to equip marketing and business leaders with cutting-edge strategies for exponential growth. Each edition focuses on a key growth theme, featuring industry experts and thought leaders who share actionable insights and real-world success stories.

Learn

from top industry experts who reveal their proven tactics for scaling businesses.

Discover

innovative strategies and tools that can drive your next big leap in growth.

Connect

with like-minded professionals and build valuable relationships to elevate your business.

Join the waitlist
By Invitation Only: The A-List of CX Innovators

We’re bringing together a select group of digital leaders—Heads of Digital, Heads of eCommerce, Digital Marketing leads, and Growth and CX specialists—for an exclusive afternoon of insights, strategy, and connection.

If you’re responsible for driving performance across the digital customer journey—from acquisition and personalisation to conversion and retention—this session is built for you. Expect sharp, tactical conversations with industry experts, a chance to benchmark with your peers, and take-home ideas you can apply straight away.

Who Should Attend?
  • You are a Visionary Leader: You aim to stay ahead of the curve and explore innovative strategies in customer engagement.
  • You are a Networker: You value connecting with fellow C-Suite executives from telco, government, retail, and other key sectors.
  • You are a Strategist: You are looking for actionable growth hacks and real-world applications to transform your customer engagement.
  • You are a Forward-Thinker: You want to equip yourself with the knowledge and tools needed to thrive in the rapidly evolving landscape of conversational CX

Frequently Asked Questions

What is the event about?

This is an exclusive Brisbane event exploring the human art of customer connection through expert insights and premium dining.

How much does it cost to attend?

The event is entirely free of charge for all invited participants.

What is the dress code?

Smart casual to business attire. Think polished professional with a relaxed Brissy vibe - perfect for networking and dining.

Can I bring a guest or colleague?

This event is exclusively for invited guests only. Please check with the event organiser to confirm if guests can be invited.

How do I register for the event?

Registration details will be sent via email. Please RSVP by the specified date to confirm your attendance.

Can I participate if I have dietary restrictions?

Absolutely! If you have dietary restrictions or preferences, please inform Nico Cabrera at 0410005433 in advance, and we will make the necessary arrangements.

What can I expect from the panel discussion?

A 25-minute panel featuring real customer success stories, moderated by Edward Welsh, followed by a 5-minute interactive Q&A session.

I don't drink alcohol - will there be non-alcoholic options?

Yes, we'll have non-alcoholic beverages available, and our sommelier can suggest non-alcoholic options for the dining experience.

Will the event be recorded or photographed?

We may take photos for future marketing purposes. If you prefer not to be photographed, please let us know when you arrive.

Who can I contact for more information?

For event-related enquiries, please contact Nico Cabrera +61410005433.

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