Join us to discover how ING Bank increased banking loan application rates by 502% with AI-backed segmentation

7 Years of Digital Empowerment In a Glance!

Wednesday, October 15 | 1:00 PM London | 4:00 PM Gulf Standard Time
5 additional time options are in the form on the right - please select your slot.

Ever since 2018, Insider is powering ING Bank to enhance omnichannel personalization  resulting in increased personal loan application & credit card applications:!

Join the Masterclass

Meet The Speaker

Anna Taeschner, Banking & Finance- Global Digital Growth Director 

In this exclusive workshop with ING Bank and Insider — we dive into the tactics that ING Bank used to:

  • Increase loan application
  • Decrease form abandonment Rate 
  • Increased log-in rate

Join us in this exclusive chat with Anna Taeschner (Banking & Finance – Global Digital Growth Director) for an inside view on ING Bank’s secret sauce for customer experiences.

Anna Taeschner
Banking & Finance- Global Digital Growth Director 
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Insider X ING Bank

ING Bank increases banking log-in rates by 21% with segmentation

Ing Bank’s decision to go with Insider was backed by Insider’s unified-channel approach — which allowed for ING Bank to deliver personalized banking experiences across all touchpoints. Insider further provided a unified customer profile which allowed ING Bank in gathering both web and mobile data in one single screen, in addition to being able to collect behavioral and real-time user data.

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Personalization

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The pre-built templates and AI capabilities have helped us go to market faster. Campaign creation is effortless. SMS has been a major driver for customer loyalty and retention. 

E-commerce Director

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