Join us to discover how Sasa increased marketplace conversions by 17% and boosted repeat purchases by 13% with Insider’s personalization!

Wednesday, October 15 | 1:30 PM New York | 2:30 PM Brasilia
5 additional time options are in the form on the right - please select your slot.

Insider has been powering Sasa to deliver personalized marketplace experiences across web and mobile. By deploying AI-driven product recommendations, targeted cart recovery journeys, and replenishment reminders, Sasa achieved a 17% uplift in conversion rates, a 10% increase in basket size, and a 13% boost in repeat purchase frequency across its e-commerce channels.

Join the Masterclass

Meet The Speaker

Katie Cervasio, Personal Care & Cosmetics - Global Digital Growth Director

In this exclusive workshop with Sasa and Insider, we dive into the tactics that Sasa used to:

  • Increase Average Order Value with AI-powered recommendations

  • Decrease Cart Abandonment Rate through cross-channel recovery

  • Improve Product Discovery using immersive formats

  • Improve Replenishment Rate with timely reminders

Join us in this exclusive chat with Katie Cervasio (Personal Care & Cosmetics – Global Digital Growth Director) for an inside view on Sasa’s secret sauce for customer experiences.

Katie Cervasio
Personal Care & Cosmetics - Global Digital Growth Director

Insider X Sasa | How Sasa scaled marketplace personalization and drove measurable growth!

Insider X Sasa | How Sasa scaled marketplace personalization and drove measurable growth!

By integrating Smart Recommender and Architect across its catalog of thousands of beauty SKUs, Sasa amplified product discovery with personal cross-sells and upsells. Exit-intent overlays and cart recovery workflows led to a 17% uplift in conversions and a 12% decrease in abandoned carts. Personalized replenishment flows nudged customers back to purchase, raising repeat purchase frequency by 13% and increasing average basket size by 10%.

Insider For Beauty & Cosmetics Leaders

Black Friday Special: The ultimate digital growth guide for beauty marketers

14 proven strategies for addressing challenges and KPIs of beauty marketers, including gaining customer attention, guiding potential buyers through product discovery, garnering trust, driving sales, and building sustainable loyalty.

Why top brands choose Insider?