Join us to discover how Hummel increased online conversions by 15% and boosted customer engagement by 20%!

Wednesday, October 15 | 1:30 PM New York | 2:30 PM Brasilia
5 additional time options are in the form on the right - please select your slot.

Insider has been powering Hummel to deliver AI-driven personalization across web, app, and messaging channels. By leveraging predictive segmentation, personalized product journeys, and loyalty-driven engagement campaigns, Hummel achieved a 15% uplift in online conversions, a 20% increase in engagement rates, and a 10% rise in average order value (AOV).

Join the Masterclass

Meet The Speaker

Katie Cervasio, Fashion – Global Digital Growth Director

In this exclusive masterclass with Hummel and Insider, we dive into the strategies Hummel used to:

  • Improve product discovery with personalized recommendations

  • Boost loyalty sign-ups with gamified on-site experiences

  • Reduce cart abandonment using multi-channel reminders (push, email, WhatsApp)

  • Drive repeat purchases through predictive replenishment journeys

  • Increase AOV with smart bundling and cross-selling

Join us in this exclusive chat with Katie Cervasio (Fashion – Global Digital Growth Director) for an inside view on Hummel’s customer experience strategy.

Katie Cervasio
Fashion – Global Digital Growth Director
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Insider × Hummel | Powering growth in global sportswear

Insider × Hummel | Powering growth in global sportswear

By using Insider’s Architect and Smart Recommender, Hummel delivered personalized journeys and highly relevant product recommendations across web and mobile. The result: +15% conversions, +20% engagement, and +10% uplift in AOV.

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