Join us to discover how Bally lifted online conversions by 14% and boosted repeat purchases by 11%!

2 Years of Digital Empowerment In a Glance!

Wednesday, October 15 | 1:30 PM New York | 2:30 PM Brasilia
5 additional time options are in the form on the right - please select your slot.

Insider has been powering Bally to deliver personalized luxury shopping journeys across web and mobile. By using Smart Recommender, InStory, and Architect, Bally achieved a 14% uplift in conversion rates, 11% increase in repeat purchases, and 10% growth in Average Order Value (AOV).

Join the Masterclass

Meet The Speaker

Katie Cervasio, Fashion – Global Digital Growth Director

In this exclusive workshop with Bally and Insider, we dive into how Bally:

  • Improved product discovery across footwear, bags, and accessories

  • Increased AOV with AI-driven recommendations for complementary items

  • Reduced cart abandonment with personalized exit-intent campaigns

  • Enhanced loyalty and repeat purchases with seasonal journey automation

Join us in this exclusive chat with Katie Cervasio (Fashion – Global Digital Growth Director) for an inside look at Bally’s path to elevating luxury e-commerce.

Katie Cervasio
Fashion – Global Digital Growth Director
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Insider X Bally | Driving luxury fashion growth through personalization and automation

Insider X Bally | Driving luxury fashion growth through personalization and automation

By integrating AI-powered recommendations, immersive mobile stories, and automated customer journeys, Bally achieved a 14% increase in conversion rates and an 11% uplift in repeat purchase rates. With seasonal luxury campaigns and personalized cart recovery flows, the brand also grew AOV by 10%, proving the impact of personalization in the premium fashion market.

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