Masterclass

February 17

9 AM CET

Virtual Event

Create Impactful Personalization Strategies and Customer Journeys

Conversions, average order value and customer lifetime value are some key metrics that determine the success of an eCommerce business.

Do you want to know how you can continuously improve these metrics? How do you create added value so that your customer returns and commits to your website? And do you want to get concrete examples of how other companies are doing this?

Join our exclusive and popular masterclass that is intended for senior eCommerce- and digital marketing professionals in the Netherlands, Belgium, Luxembourgh and Germany. This masterclass will be followed by an interactive discussion and will be led by MarTech, SaaS and eCommerce specialist Bas Drogtrop. 

Days
Hours
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Register for this masterclass (limited spots available)

About the masterclass

Our popular ‘Create Impactful Personalization Strategies and Customer Journeys’ masterclass will show senior eCommerce professionals some of the most important key metrics that determine the success of an eCommerce business, and how to create added value so that your customers return.

The 60-minute session will consist of a 30-minute presentation followed by a 30-minute intimate and interactive discussion with the speaker and your peers. The language will be English.

During this masterclass you will learn more about:

  • Growth marketing tactics based on data to grow fast
  • The use of messaging channels, like Web Push and WhatsApp
  • Personalization of your website based on data and history
  • Designing impactful customer journeys

Join us for this masterclass that is intended for senior eCommerce- and digital marketing professionals from throughout the Netherlands, Belgium, Luxembourg and Germany. The session will take place from 9:00 am  – 10:00 am CET.

Register now, our January edition was sold out very rapidly.

Speaker

Previous attendees & feedback

Bas Drogtrop

Country Manager Benelux

Bol.com, AH.nl, Bloomon, Unilever, Basic-Fit, Truphone, Prenatal, Roompot, VRT, XXL Nutrition, Intergamma, KPN and Adidas.

“Like the concise format, 45-60 min. Concrete, actionable, relevant.”

“Great way of getting some new insights on personalisation and customer journey thinking”

“I wasn’t aware that there’s this kind of digital training available – for free!”

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