SUCCESS STORY

Remix increases first purchases by 104% compared to the previous quarter with Insider One

Remix increases first purchases by 104% compared to the previous quarter with Insider One

104%

Increase in first purchases

22.23%

Higher journey conversions
Challenge

Challenge

Remix needed to turn registered users into purchasing customers and deliver relevant outreach across a large, fast-changing fashion catalogue.

Solution

Solution

With Insider One's Architect, Remix automated behavior-based email onboarding and coordinated more than 50 customer journeys across email, web push and onsite touchpoints.

Result

Result

Guided onboarding increased first purchases by 104% compared to the previous quarter. Architect-led journeys delivered 22.23% higher conversions than promotional email flows.

ABOUT THE CUSTOMER

Remix operates a large, fast-changing catalogue of second-hand and outlet fashion. Its shoppers need support finding relevant items and returning to complete purchases. Remix works with Insider One across 9 countries.
Retail - Fashion
Architect
Smart Recommender
Architect
Email
Smart Recommender
Web Push

SUCCESS STORY #1

Guided email onboarding increases first purchases by 104% compared to the previous quarter

The Challenge

Users registered with Remix but often did not make a purchase afterward. Remix needed to help these interested shoppers discover relevant products and complete their first purchase.

The Solution

Using Insider One's Architect, Remix created a behavior-based three-email onboarding sequence for registered users who had not purchased. The emails explained how to save preferred search filters, mark favorite brands and combine orders to save on shipping, guiding shoppers through discovery and shopping convenience.

“We were thoroughly impressed by the capabilities displayed by the technology and the reliable support offered by the team during the POC, and without hesitation, we signed up for their full suite of products.”
Trayan Petkov
Head of Growth, Remix

The Result

The guided onboarding journey increased first purchases by 104% compared to the previous quarter.

104%

Increase in first purchases

SUCCESS STORY #2

Architect-led customer journeys deliver 22.23% higher conversions than promotional email flows

The Challenge

A constantly changing inventory and customers at different lifecycle stages required more relevant outreach than broad promotional messages. Remix needed to coordinate channels and tailor incentives while maintaining connected customer experiences.

The Solution

Remix used Insider One's Architect to orchestrate more than 50 distinct customer journeys across email, web push and onsite touchpoints. Differentiated coupon tiers and coordinated communications helped tailor outreach to different audiences.

The Result

Architect-led journeys delivered 22.23% higher conversions than promotional email flows.

22.23%

Higher conversions than promotional email flows

50+

Distinct customer journeys

Customer journey orchestration

Guide customers from registration to purchase

Guide customers from registration to purchase Guide customers from registration to purchase

Customer journey orchestration

Guide customers from registration to purchase

Use Insider One's Architect to build behavior-based onboarding and coordinate contextual customer journeys across email, web push and onsite touchpoints.

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