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透過優化商品頁瀏覽體驗，提高 32.9% 的平均購買金額及14.4%轉換率

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關於Fila

1990年起，FILA運用簡單、輕鬆的生活概念，堅持以獨特的剪裁，採用機能性與科技性的材質，捕捉豐富的流行感進而帶動流行風潮。

FILA台灣在近幾年努力由運動生活品牌轉型為時尚運動品牌，在時尚電商競爭激烈的市場環境裡，交出了一張亮眼的成績單。

隨著廣告投放成本越來越高，FILA也在台灣藉由建立品牌官網、找尋不同的數位解決方案，希望能藉由不同的方式來經營品牌的會員忠誠度，並加強官網的轉換表現。

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Cookie	Duration	Description
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Cookie	Duration	Description
__cflb	1 hour	This cookie is used by Cloudflare for load balancing.
__Secure-ROLLOUT_TOKEN	6 months	Description is currently not available.
__Secure-YEC	past	Description is currently not available.
__Secure-YNID	6 months	Description is currently not available.
__tld__	session	Description is currently not available.
_an_uid	7 days	No description available.
_dd_s	1 year	No description available.
_w_session	14 days	Description is currently not available.
_zitok	1 year	Description is currently not available.
aka_edgescape	session	No description available.
aka_edgescape_country	session	No description available.
akaalb_enterprise_aws	session	Description is currently not available.
akaas_audseg_bobbibrowncosmetics_com	7 days	Description is currently not available.
akaas_audseg_origins_com	7 days	Description is currently not available.
Akamai-Edgescape	session	Description is currently not available.
AnalyticsSyncHistory	1 month	No description
authenticity_token	session	No description available.
cookielawinfo-checkbox-functional	1 year	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-others	1 year	No description
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ins-c	1 day	No description
ins-current-currency	never	No description available.
ins-gaSSId	never	This cookie is set by the useinsider. This cookie is used for calculating the impact of special campaigns.
ins-storage-version	1 year	No description
insdrPushCookieStatus	1 day	This cookie is set by the provider Insider One. This cookie is used for web push recieving.
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RUL	1 year	No description
UserMatchHistory	1 month	Linkedin - Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.
WMF-Uniq	1 year	Description is currently not available.

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透過優化商品頁瀏覽體驗，提高 32.9% 的平均購買金額及14.4%轉換率

關於Fila

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透過優化商品頁瀏覽體驗，提高 32.9% 的平均購買金額 及14.4%轉換率

關於Fila

Schedule your personalized demo.

PLATFORM

CAPABILITIES

CHANNELS

INDUSTRIES

RESOURCES

COMPANY

WHY INSIDER ONE

ESSENTIAL GUIDES

透過優化商品頁瀏覽體驗，提高 32.9% 的平均購買金額及14.4%轉換率