Growth Webinar Series

Data that Thinks, Agents that Deliver
CDP & AI Agents in Action: Real-World Marketing Execution

  • Date: Friday, Aug 14, 2026

  • Time: 14:00 – 15:30 (GMT+8)

Customers demand instant, hyper-personalized service on whichever channel they choose. Yet, most businesses in The Philippines are still trapped in manual configurations, fragmented data, and AI that remains strictly "experimental."

The gap between companies with fully operational AI Agents and those who haven't started is widening by the day.

This webinar is built to bridge that exact gap.

In just 90 minutes, you will witness firsthand how AI Agents operate in the real world, how a CDP empowers Agents to act accurately and instantly, and the exact 0-to-90-day roadmap that peer companies used to drive measurable outcomes.

days
hours
minutes
seconds

Claim Your Free Slot Now – Limited Seats Available

Meet the speaker

Agenda

14:00 – 14:10

Welcome & Overview

Kick-off, speaker introductions, and an overview of the core agenda.

14:10 – 14:30 | Keynote Insider One

Data that Thinks, Agents that Deliver

  • Why AI Agents are the #1 priority for service businesses in 2026.

  • Live Demo: Experience CDP 360 and Agent One on a production-ready platform.

  • Real-world execution: Watch an AI Agent process a trigger and execute an action in under 1 second.

14:30 – 14:55 | Sharing Session

When Service Meets AI: Battle-Tested Lessons from the Inside

  • The actual implementation journey of embedding CDP and AI Agents into real-world service and customer care workflows.

  • What worked, what failed, and the exact metrics achieved post-deployment.

  • The critical leadership mindset and KPIs required to successfully drive an AI transformation within a service organization.

14:55 – 15:10 | Keynote AppsFlyer

Turning Attribution Into Real-Time Decision Signals with Agentic AI

  • Closing the AI Impact Gap: 80% of SEA marketers use AI, but only 29% see real results due to poor data quality proving clean data is critical.
  • Agent Hub & MCP Automation: Combines ready-to-use performance/anti-fraud agents with custom MCP connections to LLMs (Claude, ChatGPT).
  • Always-On Execution: Real-world teams (e.g., Pixon saving 2 hrs/day) drove 12x MCP growth, with 70% of workflows running through weekends.
15:10 – 15:25 | Keynote

Building High-Velocity Data Foundations for AI

  • How Globe leverages data innovation to power real-time CX at scale.

  • Lessons from the field: Overcoming data silos to drive AI performance.

15:25 – 15:30

Lucky draw - Closing & Next Steps

WHO SHOULD ATTEND

Marketing Managers, Heads of CX, or Digital Leaders looking for proven ways to scale hyper-personalized customer experiences without expanding headcount.

IT Managers or Data Leads under pressure to consolidate multi-source data who want to see a live blueprint of CDP + AI Agent integration before making major investment decisions.

Growth or Operations Managers aiming to eliminate manual processing times and offload repetitive tasks to AI, allowing their teams to focus on generating high-value strategy.

Growth or Operations Managers looking to slash manual processing time and let AI handle repetitive tasks, freeing up their team to focus on driving real value.

FAQ

Is this webinar online or offline? Which platform will be used?

The webinar will be held entirely online. Your exclusive access link will be sent via confirmation email within 24 hours after your registration is approved.

Can I invite my team and colleagues to join?

Absolutely. We highly encourage inviting 2–3 key team members from your Marketing, CRM, Data, or Digital departments. However, please note that each person must register individually using the form to receive their personalized access link and post-event resources.

Will I receive the recording and presentation materials after the webinar?

Yes. All attendees who stay for the full duration of the webinar will receive the complete video recording and presentation slide deck post-event.

I don't have a technical background. Will I be able to follow along?

Definitely. The content is strategically tailored for Marketing, CX, and Business Leaders not software engineers. The live demos will focus entirely on operational workflows and business outcomes, without diving into complex technical jargon.

We are already using another marketing automation platform. Is this webinar still relevant for us?

Highly relevant. Most of our attendees are currently using standard automation tools and are eager to learn how a CDP + AI Agent framework can either complement or upgrade their existing setup. This is exactly the core focus we will address and solve during the webinar.