NEW YORK, NEW YORK (March 16, 2026) –– Insider One, the global leader in customer engagement, today announced its recognition as a Customers’ Choice in the 2026 Gartner Voice of the Customer for Multichannel Marketing Hubs report, with a score of 100/100 for Willingness to Recommend and the highest overall customer rating (5/5) of any vendor listed, based on 100 reviews as of December 31, 2025.
Following Insider One’s recognition as a Visionary in the Gartner® Magic Quadrant™ for Multichannel Marketing Hubs last year, this latest distinction as a Customers’ Choice on Gartner® Peer Insights™ is especially meaningful, as it’s based directly on feedback from customers who use Insider One’s platform.
What are Multichannel Marketing Hubs (MMHs)?
According to the report, “Gartner defined multichannel marketing hubs (MMHs) as software applications, primarily delivered as SaaS, that orchestrate personalized campaigns and event-driven customer journeys across marketing channels. These applications leverage customer data, predictive models and real-time insights to optimize the timing, channel and content of interactions. Although MMHs overlap with customer data platforms (CDPs) and personalization engines, their primary focus is enabling marketing users to manage large-scale consumer interactions, particularly in owned media channels such as email and app push.”
What is Gartner Peer Insights’ “Voice of the Customer”?
As the report states, “Voice of the Customer” synthesizes Gartner Peer Insights reviews into insights for buyers of technology and services. This aggregated peer perspective, along with the individual detailed reviews, is complementary to Gartner’s expert research and can play a key role in your buying process. Peers are verified reviewers of a technology product or service, who not only rate the offering, but also provide valuable feedback to consider before making a purchase decision.”
This document includes vendors with products aligned to the market that have 20 or more eligible published reviews (and 15 or more ratings for “Capabilities” and “Support/Delivery”) during the 18-month consideration period ending 31 December 2025
Gartner Peer Insights recognizes vendors who meet or exceed both the market average Overall Experience and the market average User Interest and Adoption score through a Customers’ Choice distinction.
Insider One achieves the highest overall scores across all categories
Insider One’s mission is to bring everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. By combining the industry’s most complete customer engagement platform with the highest tech-stack efficiency and a customer-obsessed operating model, Insider One empowers brands to move faster than the market, eliminate friction, and unlock their peak potential. Backed by a global community of Growth Makers™, Insider One exists to redefine what’s possible in customer engagement, enabling teams to lead change, build deeper customer love, and drive more human experiences at scale.

With a vision to become the most trusted and progressive technology platform for marketers and customer experience teams, Insider One focuses on delivering innovative, industry-leading products that help brands design omnichannel experiences and drive customer engagement proactively. In our view, Insider One’s overall rating of 5/5 reflects this ongoing commitment to delivering value, performance, and revenue impact for its customers across industries.
Insider One believes it is executing the most ambitious product and AI roadmap in the industry, enabling marketers to become more productive and efficient while delivering highly personalized experiences to their customers. Insider One’s rating of 4.9/5 for product capabilities highlights that their customers believe their product roadmap and vision are headed in the right direction. Additionally, Insider One’s perfect 100/100 Willingness to Recommend score indicates that customers love using the platform and are highly likely to recommend them to other businesses based on the value they have seen from the usage
Customers rated the Deployment Experience at 4.8/5, and Insider One believes that this is owing to an intuitive platform that makes deploying personalized campaigns across different channels at scale easy and fast.
Insider One believes one of our major success factors and strengths, Support Experience, with a rating of 4.9/5, is due to its localized and personalized customer support. Insider One’s Growth Consulting team works closely with customers on campaign ideation to help them achieve their business goals and objectives, providing expert support whenever the customer needs it.
What customers are saying
Insider One’s platform is built around real use-cases, designed to cut down complexity, and proven to deliver results for real customers. Insider One helps brands deliver standout personalized omnichannel customer experiences, powered by AI, and it earns customer trust by consistently delivering on that promise.
Read all Multichannel Marketing Hubs reviews for Insider One on Gartner Peer Insights >>
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GARTNER, PEER INSIGHTS, MAGIC QUADRANT, and GARTNER PEER INSIGHTS CUSTOMERS’ CHOICE badge are trademarks of Gartner, Inc. and/or its affiliates.
Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.