Braze is a good messaging platform – but if you’re looking to create personalized, truly omnichannel customer experiences – Insider is the best option. With native web personalization, the ability to connect data across all channels, including: Web, App, Web Push, Messaging, Email, Ads and SMS.
With Insider, you can orchestrate the entire customer journey from a single platform, taking advantage of powerful web personalization capabilities, AI-powered predictive customer segmentation and product recommendations.
When assessing the two solutions, reviewers found Insider easier to use, set up, and administer. Reviewers also preferred doing business with Insider overall.
Reviewers felt that Insider meets the needs of their business better than Braze.
When comparing quality of ongoing product support, reviewers felt that Insider is the preferred option.
For feature updates and roadmaps, our reviewers preferred the direction of Insider over Braze.
Ratings
Meet Requirements
Insider
94%
9.4
Responses: 609
Braze
86%
8.6
Responses: 534
Ease of Use
Insider
94%
9.4
Responses: 609
Braze
84%
8.4
Responses: 537
Ease of Setup
Insider
91%
9.1
Responses: 168
Braze
86%
8.6
Responses: 197
Ease of Admin
Insider
92%
9.2
Responses: 169
Braze
86%
8.6
Responses: 219
Quality of Support
Insider
96%
9.6
Responses: 610
Braze
86%
8.6
Responses: 522
Has the product been a good partner in doing business?
Insider
96%
9.6
Responses: 170
Braze
90%
9.0
Responses: 226
Product Direction (% positive)
Insider
97%
9.7
Responses: 569
Braze
91%
9.1
Responses: 493
#1 Leader everywhere
Insider was recently announced as a leader in the Forrester Wave™ Report for Cross-Channel Campaign Management.
Insider is ranked as the #1 platform in Mobile Marketing and Personalization on G2, topping the charts on the latest reports.
What set us apart is our ability to deliver up to 3X faster Time to Value compared to other players in the market.
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