Join us to discover how Mas Abrazos increased repeat purchase rate by 42% and improved cart conversion by 28%!

3 Years of Digital Empowerment In a Glance!

Wednesday, October 15 | 2 PM Singapore | 5 PM Sydney
5 additional time options are in the form on the right - please select your slot.

Insider has been powering Mas Abrazos ever since 2022 to deliver individualized, cross-channel experiences across web, mobile, and email. By using behavior-driven recommendations, loyalty-triggered incentives, and optimized checkout flows, Mas Abrazos achieved a 42% lift in repeat purchases and a 28% boost in cart conversion, while lowering customer acquisition cost and growing average order value.

Join the Masterclass

Meet The Speaker

Rita Yang, FMCG / Personal Care & Hygiene – Global Digital Growth Director

In this exclusive workshop with Mas Abrazos and Insider — we dive into the tactics that Mas Abrazos used to:

  • Boost repeat purchases with loyalty rewards and post-purchase offers

  • Increase cart conversion with personalized bundles and reminder nudges

  • Improve average order value through upselling and product combinations

  • Reduce customer acquisition cost via targeted digital ads and segmented campaigns

Join us in this exclusive chat with Rita Yang (FMCG / Personal Care & Hygiene – Global Digital Growth Director) for an inside view on Mas Abrazos’s secret sauce for customer experiences.

Rita Yang
FMCG / Personal Care & Hygiene – Global Digital Growth Director
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Insider X Mas Abrazos | Insider enabled Mas Abrazos to increase repeat purchase by 42% and improve cart conversion by 28%

Insider X Mas Abrazos | Insider enabled Mas Abrazos to increase repeat purchase by 42% and improve cart conversion by 28%

Using Insider’s journey orchestration, recommendation engine, and loyalty-based engagement tools, Mas Abrazos deployed campaigns that nurtured existing customers, recovered abandoning carts, and encouraged higher basket sizes. These efforts resulted in a strong increase in repeat purchase behaviors, improved cart conversion rates, and better efficiency in acquisition spend.

 

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E-commerce Director

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