Join us to discover how Maxi-Cosi increased product view-to-cart rate by 25%, boosted online checkout completions by 18%, and reduced cart abandonment by 14%!

Wednesday, October 15 | 1:30 PM New York | 2:30 PM Brasilia
5 additional time options are in the form on the right - please select your slot.

Insider has been powering Maxi-Cosi to deliver personalization across web, mobile, and on-site channels. By using predictive segmentation, tailored product recommendations, personalized abandoned cart workflows, and trust-building safety cues, Maxi-Cosi achieved a 25% uplift in view-to-cart rate, an 18% increase in checkout completion, and a 14% reduction in cart abandonment, while improving average order value.

Join the Masterclass

Meet The Speaker

Katie Cervasio, Retail & Baby & Childcare – Global Digital Growth Director

In this exclusive masterclass with Maxi-Cosi and Insider, we dive into the strategies Maxi-Cosi used to:

  • Increase product discovery and view-to-cart conversions via personalized suggestions

  • Recover abandoned carts with timely push / email reminders

  • Encourage checkout completion through on-site nudges and trust indicators (safety, certifications)

  • Boost AOV with bundling and relevant accessories cross-selling

  • Optimize CAC by targeting high-intent segments

Join us in this exclusive chat with Katie Cervasio (Consumer & Baby Products – Global Digital Growth Director) for an inside view on Maxi-Cosi’s customer experience strategy.

Katie Cervasio
Retail & Baby & Childcare – Global Digital Growth Director
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Insider × Maxi-Cosi | Enhancing safety & conversion in baby gear retail

Insider × Maxi-Cosi | Enhancing safety & conversion in baby gear retail

By using Insider’s Architect and Smart Recommender, Maxi-Cosi delivered more relevant product discovery and optimized checkout & cart recovery workflows. The result: +25% view-to-cart, +18% checkout completion, and -14% cart abandonment.

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