Join us to discover how Kipling increased new collection sell-through by 18% and boosted accessory bundle sales by 12% with Insider!

3 Years of Digital Empowerment In a Glance!

Wednesday, October 15 | 1:30 PM New York | 2:30 PM Brasilia
5 additional time options are in the form on the right - please select your slot.

Insider has been powering Kipling to transform online shopping into a personalized fashion journey. By leveraging AI-powered size and gender personalization, cross-channel cart recovery, and seasonal storytelling, Kipling achieved an 18% uplift in new collection sell-through, a 12% increase in basket size through accessory bundles, and a 15% improvement in repeat purchase frequency, especially from mobile shoppers.

Join the Masterclass

Meet The Speaker

Katie Cervasio, Fashion – Global Digital Growth Director

In this exclusive workshop with Kipling and Insider, we dive into the tactics that Kipling used to:

  • Increase new collection sell-through with targeted seasonal campaigns

  • Boost basket size with AI-powered cross-sells and accessory bundling

  • Reduce cart abandonment during promotional peaks with journey automation

  • Reactivate silent users and drive repeat purchases through replenishment reminders

Join us in this exclusive chat with Katie Cervasio (Fashion – Global Digital Growth Director) for an inside view on Kipling’s secret sauce for customer experiences.

Katie Cervasio
Fashion – Global Digital Growth Director
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Insider X Kipling | How Kipling personalized fashion journeys to maximize sell-through and loyalty!

Insider X Kipling | How Kipling personalized fashion journeys to maximize sell-through and loyalty!

By implementing Insider’s Smart Recommender, InStory, and Architect, Kipling personalized every step of the shopper’s journey. Size and gender-based recommendations improved relevance and reduced returns, while exit-intent overlays recovered abandoned carts during seasonal sales. Seasonal InStory campaigns highlighted trending bags and collections, leading to an 18% sell-through uplift. Bundled accessory promotions increased average basket size by 12%, and personalized replenishment campaigns lifted repeat purchase rates by 15%. These strategies helped Kipling maximize margins while creating fashion experiences tailored to each shopper.

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