Success Stories

Via achieves 80x ROI with Insider One’s personalized onsite experiences

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80

ROI

5

CR uplift

36

CTR increase

About Via

Via is a Brazilian retail company founded through the merger of 3 leading eCommerce companies of the country – Casas Bahia, Ponto, and Extra. Besides having a strong online presence, the brand operates over 1000+ physical stores across Brazil. Aiming to become a leading platform for relationships and consumption, Via serves as an omnichannel platform for top-tier brands. It offers an extensive range of products, services, financial solutions, and logistics to help individual brands and legal entities democratize credit and provide a stellar customer experience. The company is recognized as the go-to destination for products like furniture and home appliances.

Looking Ahead

Via plans to include more channels into its personalization strategy like the mobile app, to be able to offer a complete personalized experience to their customers. They also intend to integrate their CRM with Insider to be able to send attributes and events to Insider to enrich audience segmentation and the user experience.

Schedule your personalized demo.

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Cookie	Duration	Description
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Cookie	Duration	Description
__cflb	1 hour	This cookie is used by Cloudflare for load balancing.
__Secure-ROLLOUT_TOKEN	6 months	Description is currently not available.
__Secure-YEC	past	Description is currently not available.
__Secure-YNID	6 months	Description is currently not available.
__tld__	session	Description is currently not available.
_an_uid	7 days	No description available.
_dd_s	1 year	No description available.
_w_session	14 days	Description is currently not available.
_zitok	1 year	Description is currently not available.
aka_edgescape	session	No description available.
aka_edgescape_country	session	No description available.
akaalb_enterprise_aws	session	Description is currently not available.
akaas_audseg_bobbibrowncosmetics_com	7 days	Description is currently not available.
akaas_audseg_origins_com	7 days	Description is currently not available.
Akamai-Edgescape	session	Description is currently not available.
AnalyticsSyncHistory	1 month	No description
authenticity_token	session	No description available.
cookielawinfo-checkbox-functional	1 year	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-others	1 year	No description
dd_anonymous_id	1 year	Description is currently not available.
ins-c	1 day	No description
ins-current-currency	never	No description available.
ins-gaSSId	never	This cookie is set by the useinsider. This cookie is used for calculating the impact of special campaigns.
ins-storage-version	1 year	No description
insdrPushCookieStatus	1 day	This cookie is set by the provider Insider One. This cookie is used for web push recieving.
js_enabled	session	No description available.
RUL	1 year	No description
UserMatchHistory	1 month	Linkedin - Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.
WMF-Uniq	1 year	Description is currently not available.

Non-necessary

Via achieves 80x ROI with Insider One’s personalized onsite experiences

80

5

36

About Via

Looking Ahead

Schedule your personalized demo.

PLATFORM

CAPABILITIES

CHANNELS

INDUSTRIES

RESOURCES

COMPANY

WHY INSIDER ONE

ESSENTIAL GUIDES

OVERVIEW

100+ INTEGRATIONS

CAPABILITIES

CHANNELS

WHY INSIDER ONE

INTERACTIVE TOOLS

OTHER RESOURCES

Via achieves 80x ROI with Insider One’s personalized onsite experiences

80

5

36

About Via

Looking Ahead

Schedule your personalized demo.

PLATFORM

CAPABILITIES

CHANNELS

INDUSTRIES

RESOURCES

COMPANY

WHY INSIDER ONE

ESSENTIAL GUIDES