Create personalized journeys
as fast as your customers.

Insider helps CRM marketers turn data into revenue with personalized, omnichannel journeys—no IT bottlenecks, no guesswork.

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Built for marketers who want results—not roadblocks

Drive results with predictive power

Use real-time intent scoring and predictive algorithms to turn passive visitors into engaged customers—automatically.

Be where your customers are

Send the perfect message on the perfect channel. From web to app to email and beyond—build journeys that follow your customer, not the other way around.

Turn segments into revenue

Target high-value audiences with ultra-specific segmentation using Insider’s CDP, and track performance across every journey touchpoint.

Proven Results. Real Revenue. Real Fast.

Here’s why CRM teams at 1,500+ brands trust Insider.

3X Faster

time to value

2 Months

payback

12X ROI

delivered over 3 years

Why CRM marketers choose Insider

“Partnering with Insider has been incredible. From the platform and its solutions to the results, everything has exceeded my expectations. The 39% increase in ROAS has changed our ad strategy for the foreseeable future.“

CRM Manager at Yves Rocher

7X

Return on investment

20%

Increase in CVR via Smart Recommender

6%

Increase in lead generation via Gamification

“The real-time personalization and automation tools from Insider have helped us increase AOV and reduce cart abandonment significantly.”

CRM Director at MAC

17.2X

Increase in average order value

7.28%

Increase in conversion rate

4.8X

Uplift in conversion rate

“Partnering with Insider and using Architect has transformed our ecommerce strategy, reducing abandonment and driving significant revenue growth through personalized journeys and notifications.”

CRM Director at Leroy Merlin

8.8%

Increase in revenue

Why CRM marketers choose Insider

“Partnering with Insider has been incredible. From the platform and its solutions to the results, everything has exceeded my expectations. The 39% increase in ROAS has changed our ad strategy for the foreseeable future.“

CRM Manager at Yves Rocher

7X

Return on investment

20%

Increase in CVR via Smart Recommender

6%

Increase in lead generation via Gamification

“The real-time personalization and automation tools from Insider have helped us increase AOV and reduce cart abandonment significantly.”

CRM Director at MAC

17.2X

Increase in average order value

7.28%

Increase in conversion rate

4.8X

Uplift in conversion rate

“Partnering with Insider and using Architect has transformed our ecommerce strategy, reducing abandonment and driving significant revenue growth through personalized journeys and notifications.”

CRM Director at Leroy Merlin

8.8%

Increase in revenue

Want to move as fast as your customers do?

In just 24 hours, we’ll show you how to launch real-time, cross-channel campaigns that boost retention, loyalty, and CLV — all from a single platform.

Get a Demo
Take a Tour

Create consistent, personalized experiences across every channel

Use Insider’s journey orchestration platform to send tailored messaging across a wide range of channels—email, SMS, app push notifications, and more. Ensure each customer touchpoint aligns with their lifecycle stage for a consistent, impactful experience.

Personalize every interaction with real-time, data-driven segmentation

Use real-time and predicted customer data. Automate dynamic journeys that adapt to customer behavior, ensuring that every interaction—whether on-site, via email, or mobile—feels perfectly tailored to their needs.

Boost CLV with personalized upsell and cross-sell opportunities

Automate personalized product recommendations at key touchpoints in the customer journey. Offer upsells or complementary products based on their purchase history and preferences, boosting overall CLV.

Prevent churn and retain high-value customers with proactive campaigns

Utilize predictive analytics to identify customers showing signs of churn. Automatically trigger personalized win-back campaigns through their preferred channels (e.g., email, SMS, or push notifications), offering tailored incentives or reminders to re-engage them.

Create consistent, personalized experiences across every channel

Use Insider’s journey orchestration platform to send tailored messaging across a wide range of channels—email, SMS, app push notifications, and more. Ensure each customer touchpoint aligns with their lifecycle stage for a consistent, impactful experience.

Personalize every interaction with real-time, data-driven segmentation

Use real-time and predicted customer data. Automate dynamic journeys that adapt to customer behavior, ensuring that every interaction—whether on-site, via email, or mobile—feels perfectly tailored to their needs.

Boost CLV with personalized upsell and cross-sell opportunities

Automate personalized product recommendations at key touchpoints in the customer journey. Offer upsells or complementary products based on their purchase history and preferences, boosting overall CLV.

Prevent churn and retain high-value customers with proactive campaigns

Utilize predictive analytics to identify customers showing signs of churn. Automatically trigger personalized win-back campaigns through their preferred channels (e.g., email, SMS, or push notifications), offering tailored incentives or reminders to re-engage them.

A single canvas for omnichannel journeys.
Infinite experiences.

Meet Architect, Insider’s customer journey orchestration tool. Create consistent, personalized experiences across all touchpoints, from journey mapping to automated communications, all in one unified platform—built by marketers, for marketers.

 

Loved by brands, trusted by analysts ❤️

    • Insider Recognized as a 2025 Gartner Peer Insights™ Customers’ Choice for Multichannel Marketing Hubs with a Score of 100/100 for Willingness to Recommend

    We have been recognized as a Customers’ Choice in the 2025 Gartner® Peer Insights™ ‘Voice of Customer’ report for Multichannel Marketing Hubs with the Highest Overall Rating of 4.9/5.

    A Visionary in the 2024 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs, we are now a Customers’ Choice in Gartner® Peer Insights™ ‘Voice of Customer’ reports for Personalization Engines and Multichannel Marketing Hubs.

    Read the full report
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    Insider tops G2's Summer’25 reports as the #1 Leader across 11 categories

    Insider tops the charts as the #1 Leader in Personalization Software, Customer Data Platforms (CDP), Mobile Marketing, SMS Marketing, WhatsApp Marketing, E-commerce Search, Customer Journey Analytics, Marketing Automation, Conversational Commerce Platforms, and more.

    Read the full report
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    Insider recognized as a Leader in The Forrester Wave™: Cross-Channel Campaign Management (Independent Platforms) Q3, 2021

    Insider achieved a perfect 5.0/5.0 rating across 16 Forrester Wave criteria, including personalization, platform architecture, innovation strategy, predictive analytics, and machine learning, with the highest score in the campaign orchestration category.

    Read the full report
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    Insider named a leader in the IDC MarketScape for Worldwide Omnichannel Marketing Platforms 2023

    Read the report to learn more about why recognized Insider as a disruptor “at or above technical parity with the conventional solutions” and highlighted our extensive breadth of channels, personalization, and AI/ML.

    Access the report
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    Design personalized journeys, drive better outcomes

    Blog

    How to deliver AI-powered journeys across every channel

    Discover how ecommerce marketers use automation to scale personalization across email, web, app, and more — in real time.

    Read more

    Ebook

    Build data-driven customer journeys across 12+ channels

    Discover why an omnichannel journey orchestration solution is so important for CRM teams and how they benefit from Insider’s Architect.

    Download Ebook

    Blog

    Build a marketing automation strategy that scales

    Learn how to design end-to-end journeys that convert — using automation to personalize across channels, reduce manual work, and grow revenue faster.

    Read more

    Blog

    How to deliver AI-powered journeys across every channel

    Discover how ecommerce marketers use automation to scale personalization across email, web, app, and more — in real time.

    Read more

    Ebook

    Build data-driven customer journeys across 12+ channels

    Discover why an omnichannel journey orchestration solution is so important for CRM teams and how they benefit from Insider’s Architect.

    Download Ebook 

    Blog

    Build a marketing automation strategy that scales

    Learn how to design end-to-end journeys that convert — using automation to personalize across channels, reduce manual work, and grow revenue faster.

    Read more

    Get your personalized demo

    No obligation, no hard sell. See exactly how Insider helps CRM marketers launch real-time, cross-channel campaigns that boost retention.

    #1 AI-native Omnichannel Experience and Customer Engagement Platform

    The end-to-end platform with an integrated CDP to fuel journey orchestration across the widest set of channels to deliver experiences as unique as each customer – with the fastest ROI, higher efficiency, and better results.

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