Insider named a Leader in 2021 Gartner® Magic Quadrant™ for Personalization Engines

We believe Insider’s personalization and AI-powered optimization capabilities make it the #1 choice for top global brands.

In our opinion, the platform’s uncommon features like deep learning recommendation algorithms increase AOV, conversion rates and lifetime value (LTV) to help generate quick wins across industries.

Find out how Insider has been positioned as a Leader in the report for its ability to execute and completeness of vision.

Insider named a Leader in 2021 Gartner® Magic Quadrant™ for Personalization Engines

We believe Insider’s personalization and AI-powered optimization capabilities make it the #1 choice for top global brands.

In our opinion, the platform’s uncommon features like deep learning recommendation algorithms increase AOV, conversion rates and lifetime value (LTV) to help generate quick wins across industries.

Find out how Insider has been positioned as a Leader in the report for its ability to execute and completeness of vision.

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Insider received among the highest 2 product scores for the Optimization Critical Capability in the 2021 Critical Capabilities for Personalization Engines

With Insider’s AI, we believe you can go beyond A/B testing and find bigger wins in your optimization strategy. In our opinion, Insider’s auto-winner capability reveals the best-performing journey paths, selects the next best channels, and decides on the best recommendation algorithms for every individual.

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With Insider’s AI, we believe you can go beyond A/B testing and find bigger wins in your optimization strategy. In our opinion, Insider’s auto-winner capability reveals the best-performing journey paths, selects the next best channels, and decides on the best recommendation algorithms for every individual.

Read the report to find out more.

Unique features for digital commerce brands

Unique features for digital commerce brands

Trusted by 800+ top brands, we believe Insider’s unique features improve digital commerce conversion. These features include deep learning recommendation algorithms, 120+ triggers, and segments that enable marketers to launch precise personalizations in just a few clicks.

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Local growth experts helping you make the biggest leap forward

We believe Gartner Peer Insights reviews show why marketers love Insider and the local customer support teams. Insider growth consultants truly partner with our customers to get more value from our platform and push the limits to hit the toughest growth targets.

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Highest ROI, fastest time to value (TTV)

7x ROI

in
5 months

Growth
Management
Platform

18.6%

conversion
uplift

Personalized
Banners

39%

AOV
uplift

Predictive
Ad Audience

54%

increase in traffic to the car detail page

Growth
Homepage personalization

166%

increase in test drive applications

Exit Intent Overlay

275%

conversion
rate uplift

Interest Clustering Product
Recommendation

10%

conversion
rate uplift

Category Optimizer

9%

of all
sales

Personalized Overlay

Insider helps drive key personalization metrics with the highest ROI and provides the fastest time to value in the market for top global brands across industries.

Highest ROI, fastest time to value (TTV)

Insider helps drive key personalization metrics with the highest ROI and provides the fastest time to value in the market for top global brands across industries.

See all Gartner reviews >

  • Great for personalized onsite engagement and delivering optimized UX onsite.

    Reviewer Role: CMO Industry: Retail

  • Strong platform for A/B Testing and AI Personalization

    Reviewer Role: CMO Industry: Retail

  • The growth tool that will help your company scale at a minimal cost.

    Reviewer Role: Product Management Industry: Finance

Trusted by 800+ top global brands

Insider is the preferred growth partner for more than 800 powerhouse brands worldwide helping marketers connect data across channels, predict future behavior with AI and individualize multi-channel experiences from a single platform—with the fastest time to value.

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About Gartner Research

Gartner, Magic Quadrant for Personalization Engines, Jason McNellis, Claire Tassin, Jennifer Polk, 19 July 2021

Gartner, Critical Capabilities for Personalization Engines, Jason McNellis, Jennifer Polk, Claire Tassin, 19 July 2021

Gartner and Magic Quadrant are registered trademarks of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation.

Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact.

Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Insider.

The GARTNER PEER INSIGHTS Logo is a trademark and service mark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved. Gartner Peer Insights reviews constitute the subjective opinions of individual end users based on their own experiences and do not represent the views of Gartner or its affiliates.

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