Join us to discover how Oxxo increased AOV by 25% and boosted conversion rate by 32%!

4 Years of Digital Empowerment In a Glance!

Wednesday, October 15 | 1:00 PM London | 4:00 PM Gulf Standard Time
5 additional time options are in the form on the right - please select your slot.

Insider has been powering Oxxo ever since 2021 to create individualized, cross-channel experiences across web, mobile app, and email. By using smart product recommendations, optimizing size-filter and category navigation, and launching cart recovery journeys plus loyalty incentives, Oxxo achieved a 25% lift in average order value and a 32% rise in conversion rate, while reducing cart abandonment and improving customer retention.

Join the Masterclass

Meet The Speaker

Anna Taeschner, Fashion – Global Digital Growth Director

n this exclusive workshop with Oxxo and Insider — we dive into the tactics that Oxxo used to:

  • Increase average order value with cross-sells, bundles, and product recommendations

  • Improve conversion by streamlining product discovery, filters, and checkout flows

  • Reduce cart abandonment with timely reminders and optimized savings / shipping prompts

  • Boost repeat purchases through loyalty programs and behavior-based incentives

Join us in this exclusive chat with Anna Taeschner (Fashion & Apparel – Global Digital Growth Director) for an inside view on Oxxo’s secret sauce for customer experiences.

Anna Taeschner
Fashion – Global Digital Growth Director
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Insider X Oxxo | Insider enabled Oxxo to increase AOV by 25% and conversion rate by 32%

Insider X Oxxo | Insider enabled Oxxo to increase AOV by 25% and conversion rate by 32%

Using Insider’s recommendation engine, journey orchestration, and cart recovery tools, Oxxo introduced personalized bundles, optimized mobile UX & size filters, and triggered reminders to finish checkout. These strategies helped raise AOV by 25%, boost conversion by 32%, and lower cart abandonment, while increasing loyalty and repeat purchase behavior.

 

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