Join us to discover how IKEA boosted online orders by 13% and increased online visitation by 38%!

5 Years of Digital Empowerment In a Glance!

Wednesday, October 15 | 1:00 PM London | 4:00 PM Gulf Standard Time
5 additional time options are in the form on the right - please select your slot.

Insider has been powering IKEA ever since 2020 to create individualized, cross-channel experiences across web, email, and mobile. By focusing on lowering customer acquisition cost, enhancing product discovery, and improving conversion journeys, IKEA achieved a 28% increase in online visitation and grew the number of online orders by 9%.

Join the Masterclass

Meet The Speaker

Anna Taeschner, Home & Furniture - Global Digital Growth Director

In this exclusive workshop with IKEA and Insider — we dive into the tactics that IKEA used to:

  • Increase product margin per basket

  • Reduce session-to-transaction time for higher-priced items

  • Improve product discovery & personalized recommendations

  • Enhance repeat purchase rate and customer lifetime value

Join us in this exclusive chat with Anna Taeschner (Home & Furniture – Global Digital Growth Director) for an inside view on IKEA’s secret sauce for customer experiences.

Anna Taeschner
Home & Furniture - Global Digital Growth Director
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Insider X IKEA | Insider enabled IKEA to grow online orders by 13% and visitation by 38%

Insider X IKEA | Insider enabled IKEA to grow online orders by 13% and visitation by 38%

Using Insider’s personalization tools and strategic journeys, IKEA improved discovery, optimized conversion funnels, and reengaged previous site visitors with relevant notifications. These efforts drove a 9% increase in online orders and a 28% uplift in online site visitation, while improving margins and reducing cart abandonment.

 

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