In 2022 there remains a continuum for buyers to form new online shopping habits and they continue to rely heavily on social media, app and mobile devices to evaluate brands and make purchases. To capture mindshare and preference, retailers, cosmetics, and every eCommerce growing revenue need to humanize engagement and experience throughout the entire consumer buying journey and connect meaningfully with consumers.

• An estimated 70 million more people shopped online in the six Southeast Asian countries since the pandemic began1

• 43% of APAC made their first online purchase using social media channels1

• Web stores are expected to grow 56% this year2, as offline storefronts rapidly increase their direct-to-consumer (D2C) presence

Brands like Lazada, Robinson’s Bank, Avon, PUMA, Lenovo, Etiqa Insurance, Yves Rocher, Philips, Toyota, Watsons, Marks & Spencer, Burger King, IKEA, have already leveraged the power of AI, smart personalization and gamification technology to humanize the user experience, gaining substantial uplift in online sales, cart recovery, ad returns, customer reviews, and repeat purchases through Insider. 

Join Insider, Foodpanda and Resorts World Genting  leading organizations on 26th May at 4pm SGT