MODO is an Argentinian fintech company that coordinates efforts with more than 35 banks to provide users the possibility to send money and make payments from one single place, among other functionalities. Their purpose is to transform the everyday way you interact with your money, digitalizing this experience in a simple, safe and convenient way. More than 9,000,000 users and 500,000 merchants already belong to the MODO ecosystem, using this solution to carry out their financial transactions.
Founded in: 2020 Operates in: Argentina
Looking Ahead
Modo expects to keep up with its growth by increasing activation rate for the MODO app through triggered, segmented journeys. Plus, they seek to deepen their understanding of user flow through surveys, and create action plans in order to reduce drops in the funnel through in-app templates, app push, and email. MODO team also aims to send attributes and events to Insider in order to increase capabilities of marketing actions and deepen segmentation so as to increase user engagement and activation